ProCredit Bank
UX Research, Visual Identity, Design System
Revamping the ProCredit Bank website in Ecuador while incorporating the established component library and visual identity of the bank's application presents a multifaceted challenge. This involves harmonizing the website's design with the existing branding elements, ensuring consistency across digital platforms, and optimizing the user experience to meet the diverse needs of customers navigating the site for banking services and information.
The solution leverages ProCredit Bank’s existing visual identity to streamline the website redesign. By aligning interface elements with the mobile app and applying responsive design, we ensure a cohesive brand presence and seamless user experience across all devices.